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Poem has won the Australian PR business for Google and will lead the company’s publicity retainer and earned creative campaigns for 2025. The creative comms agency will support in managing upcoming launches, announcements and retained comms activity across Google’s diverse product device offering, AI and consumer news, including Google Search, Gemini, YouTube and Google Maps, and beyond. Google joins Poem’s already impressive roster of consumer technology clients, including Sony Interactive Entertainment (PlayStation), Sonos, DJI and Withings. “We were immediately drawn to Poem’s ethos of culture-led creativity, always seeking to put people and helpfulness first in their approach whether that’s through publicity or non-traditional creative campaigns,” Katrin Maurer , director of communications, Google Australia and New Zealand, said. “We’re thrilled to be working with a partner that shares our passion for innovation and spirit of creative curiosity.” Poem landed Google Researcher, Simon Carlile, a spot at TEDxSydney to share how AI is revolutionising accessibility and hearing devices Katie Raleigh , Poem managing director said: “Working with Google is a great privilege for the agency, and we’re beyond delighted to partner with such an iconic brand and talented team. Rhania Farah , Poem general manager added: “In just a couple of months, we have already put a Google Researcher centre stage talking about the future of AI at TEDxSydney, partnered with Queensland University to promote the power of AI in supporting whale conservation, and engaged renowned Aussie artist, Mulga to bring Google Australia’s most searched trends for 2024 to life in a way that’s caught the attention of press and social media alike. “I can’t wait to see what the year ahead will bring.” Google joins Poem’s wider client portfolio including Tourism Australia, Nespresso, Uber, Cashrewards and Place Making New South Wales. Spot the trend! Poem enlisted Australian artist, Mulga (Joel Moore) to create an artwork representing some of the top trending searches in Australia in 2024 Keep on top of the most important media, marketing, and agency news each day with the Mediaweek Morning Report – delivered for free every morning to your inbox.
IF YOU HAVEN’T yet reached the stage where your child emails you a PDF of their Christmas wish list in mid-November, where they have highlighted the items with more than a three-week shipping time so that you can get a move on, it’s going to come as quite a shock. It feels like it was only last year when my youngest asked Santa for a ham sandwich for Christmas or when they would spend hours on brightly coloured letters to the Big Man himself, along with paragraphs asking how he is doing, and trying to explain away any recent trouble they might have gotten into. Since hitting double digits, however, the Christmas lists have changed quite a bit. This year, the youngest sent me a two-page PDF document (I didn’t know that she knew what a PDF was) in the first week of November — she is mad about a White Fox tracksuit and as they are coming from Australia, she needed to light a fire under me. Now, you might be thinking that the expensive tracksuit would be her only, or maybe her main present, but this was not the case. The very first item on her list was a Vivienne Westwood necklace which was surprising because a) I didn’t even know that she knew who/ what Vivienne Westwood was and b) she already has a Hello Kitty jewellery box. Everyone knows you can’t put a €260 necklace in a Hello Kitty jewellery box! Never one to be left behind, the older one’s PowerPoint presentation called ‘What I want for Christmas’ landed in my inbox the next morning and was equally as shocking. Uggs, Airpods, Lulu Lemon, Pandora, Charlotte Tilbury and Dior all made an appearance. What do they think I do for a living? Design bike sheds? The PowerPoint was 12 slides in length and included highlights for really special items, photos, and notes (these are in pink, but if pink is sold out black will do). She even included links to websites so that I could order them at the touch of a button. There was a thank you slide at the end, and a FAQ section for what to tell the Grandparents, or anyone else who might ask, what to get them. Is it creative or obnoxious? I don’t know. Can it be both? I should also add that they both included a disclaimer to say that they didn’t want, or expect, all of the items, and that this was simply a Wish List. So this leads me to conclude that we can blame TikTok. I think that they both searched ‘Christmas Wish List’ on TikTok, and then regurgitated the answers back at me, which probably explains why they asked for such outrageous gifts that I don’t even think they really want. The younger one asked for a MacBook Pro, for God’s sake. Most adults don’t even need a MacBook Pro! As I scanned through their Wish Lists, screaming internally, I wondered what my granny would have made of it all. She grew up in a very different time and used to fondly remember getting an orange on Christmas morning, which was the highlight of her year. And then I wondered if she was appalled by myself and my brother going through the Argos catalogue and circling all the things we wanted. I always think that this next generation gets an unfair rep for their use of technology, as they are learning how to navigate a world that is increasingly online. Their worlds have grown bigger, and their reach is much wider. They can watch the Christmas Hauls of thousands of children across the world, and of course, it is the ones with the most outrageous items that pick up steam and go viral. And even if you keep them offline, their friends and classmates are likely still being influenced. This then leads to the expensive items becoming mundane must-haves. It can be really hard to plan a nice gift and then have the idea dashed when they seem to ask for so much more and I passionately wish that their algorithms would send them the odd video on the Cost-of-Living crisis! I find myself feeling worried for them, do they think this Kardashian-type lifestyle is the norm? On the other hand, I am also really impressed that they managed to so clearly communicate what they want. As a former teen girl, I really love that they are not only asking for what they want but also mastering the crucial art of the sales pitch! And although their letters no longer ask after Mrs Clause, Rudolph or the Elves, there is far more work and effort going into them, even if I don’t love what they are asking for, or the associated waste behind it all. Are their lists creative and helping to build life-long skills, or is it just entitled hyper-consumerism? I don’t know. But I am sorely tempted to bring out a PowerPoint presentation of my own in response, highlighting photos of messy bedrooms or chores not complete, along with an Outlook calendar invite to a scheduled Performance Review so that I can better assess their KPI’s for the year. While we did hit a lot of targets over the past few months, there are a number of areas of concern that I would really like to see improvement on before discussing any potential bonuses. And we simply cannot ignore the numerous dress code violations. So even though I might never financially recover from Christmas, at least I can be ridiculously petty about it. And if I am honest, that does bring a lot of comfort.Kyrie Irving's big second half leads Mavericks past Hawks 129-119
I left teaching for a career with more financial stability. A decade later, I'm still struggling to find that.Just in case you were worried you'd miss your chance to unlock Spartan John-117, also known as Halo's Master Chief, aka John Halo, for use in Fortnite, please worry not: You can still do that into the indefinite and unbidden future simply by playing on an Xbox Series X/S console. So, yes, if you need to dress up as Master Chief (in matte black) so you can kill Goku or Peter Griffin or whoever else... it's still available. Assuming of course you have an Xbox Series X/S to play on. The confusion stems from a December 23rd tweet from the FortniteStatus twitter account that said the skin would be unavailable starting, uh, December 2024. Which weirdly meant that you would have been able to buy it for 23 days but you'd be forced to return it. Anyway, vigilant users quickly noticed the error because, as Epic said back in 2020 when announcing Matte Black Master Chief as a skin, you'd be able to get it in Fortnite at any point in the future and there would be "no time limit for unlocking this style." "We apologize for the confusion from our previous tweet saying it was no longer available," said Epic the next day. A Christmas Eve miracle, I guess. Or one more just-in-time victory for the one and only Master Chief. Or both. Anyone's guess at this point. Maybe the plot of Halo 7 will be MC trying to stay in Fortnite ala Wreck-It-Ralph. 📢 The Matte Black style for The Master Chief outfit is unlockable!Play a match on an Xbox Series X|S after acquiring the outfit to unlock the style, and this will remain available as an unlockable style for playing on the platform in line with our original post. We apologize... https://t.co/cKKghrPfXk pic.twitter.com/eJGHfvqfmG December 24, 2024 The biggest gaming news, reviews and hardware deals Keep up to date with the most important stories and the best deals, as picked by the PC Gamer team.Another stowaway caught on Delta flight raises major concerns about airport safety
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Kieran Tierney is back fit and available for selection for Arsenal against Sporting Lisbon. The Premier League side flew out to Portugal on Monday ahead of their Champions League match tomorrow night. And among the travelling squad was former Celtic defender Tierney. London to Lisbon. ✈️ Champions League football returns tomorrow ⭐️ pic.twitter.com/oOhGLN9WSA Tierney has been out injured since June when he suffered a hamstring injury while playing for Scotland at Euro 2024. He hasn't featured for Arsenal since the Community Shield in 2023. However, the full-back, 26, is in contention to play against Sporting on Tuesday night. Tierney trained with his team-mates in London before the flight to Portugal and Mikel Arteta is confident the Scotland internationalist is ready to make an impact. Read more: Chris Sutton delivers Celtic vs Rangers quip over Roy Keane viral clip Fans urge Celtic to REFUSE Hearts tickets over allocation “Everybody in the squad is fully fit and available to start the game,” said Arteta. “We have Kieran Tierney after a long injury, it’s great news that he’s back, he’s been training with the team and he’s at the level to participate.” Arteta had said of Tierney last month: "I think he’s quite close, he looks good, really sharp. "He hasn’t trained with the team yet, hopefully, he can do that in the next week or two."
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NoneRedefining motion capture with innovative flying action cameras and the award-winning HOVERAir Beacon LAS VEGAS , Dec. 27, 2024 /PRNewswire/ -- Recently , Zero Zero Robotics , a pioneering tech company in intelligent devices, announced their participation at CES 2025, where the company will showcase its HOVERAir X1 series of self-flying cameras at booth # 56045 , Venetian, Level 2, Halls A-D. Designed to simplify aerial cinematography, the HOVERAir lineup includes the pocket-sized HOVERAir X1, the action-focused HOVERAir X1 PRO, and the Professional grade HOVERAir X1 PROMAX. Zero Zero will also celebrate its 2025 CES Innovation Awards Honoree title in Audio/Video Components & Accessories for the HOVERAir Beacon, an intelligent modular controller that redefines precision tracking and control. The introductory model in the HOVERAir lineup, HOVERAir X1 , weighs just 125g and delivers an effortless aerial photography experience with no controller or app required. With over five pre-programmed flight paths, including Hover, Follow, Zoom Out, Orbit, and Bird's Eye, it's perfect for capturing cinematic moments in everyday life. Its 2.7K video resolution, palm launch capabilities, and robust computer vision algorithms make it the ultimate everyday and travel companion. Building on the success of the X1, Zero Zero introduced the HOVERAir X1 PRO and HOVERAir X1 PROMAX in August 2024 to meet the demands of action enthusiasts and professional creators. The X1 PRO offers 4K/60fps video with a 104° field of view for versatile shooting conditions. The X1 PROMAX delivers stunning 8K /30fps video with 4K /120fps slow-motion capabilities, a 1/1.3" CMOS sensor, and 14 stops of dynamic range for cinematic footage. Both models feature advanced AI tracking, Level 5 wind resistance, and a lightweight, durable HEMTM frame. "Our vision has always been to create flying cameras that are effortless, intelligent, and fun to use," said MQ Wang, Founder & CEO of Zero Zero Robotics. "The HOVERAir series puts professional-grade aerial cinematography in the palm of your hand, whether you're capturing casual moments or pushing creative boundaries." Adding to these innovations, the HOVERAir Beacon enhances control and precision for the series. The Beacon features a patented Tri-state modular design with two detachable joysticks, enabling one-handed and full-featured two-handed controls. It activates HoverLinkTM for precise tracking with up to a 1 km transmission range, while the 1.78" OLED display allows real-time footage monitoring. Equipped with AI-powered noise cancellation, the Beacon sets a new standard for audio and video recording during aerial shoots. "We're excited to bring the HOVERAir X1 series and Beacon to CES 2025, where we're redefining how motion is captured, tracked, and controlled," continued Wang. "These tools empower creators and adventurers to document their journeys with breathtaking precision and ease." Zero Zero Robotics invites attendees to stop by Booth #56045 to experience the HOVERAir X1 series in action and witness its unparalleled performance. Media wishing to interview Zero Zero Robotics personnel should contact Borjana Slipicevic. About Zero Zero Robotics Zero Zero Robotics was co-founded in 2014 by Stanford PhDs MQ Wang and Tony Zhang , specializing in embedded AI technology for intelligent devices. Known for its innovative machine vision and high-precision control systems, ZeroZero has team members who are dreamers, engineers, inventors, and builders hailing from top universities and research institutions around the world. Zero Zero Robotics holds more than 140 core patents and has pioneered technologies like fully enclosed portable propeller designs and bi-copter designs, cementing its place as a leader in intelligent device development. View original content to download multimedia: https://www.prnewswire.com/news-releases/zero-zero-robotics-showcases-bestselling-hoverair-x1-series-at-ces-2025-302339204.html SOURCE ZeroZero RoboticsSabres strive to continue momentum, take on Blues
Jets interim coach refutes reports of team benching Aaron RodgersNoneATLANTA — Georgia Republicans can subpoena Fulton County District Attorney Fani Willis about her romantic relationship with Nathan Wade, the outside attorney she hired to lead her 2020 election interference case against former and future President Donald Trump and his allies, a judge has ruled. The decision by Fulton County Superior Court Judge Shukura Ingram was published Monday. It is the latest blow to Willis in regard to her prosecution of Trump. On Nov. 19, the Georgia Court of Appeals disqualified Willis and her office from the case due to her relationship with Wade . Ingram rejected Willis’ arguments that GOP leaders of a state Senate committee didn’t have the authority to issue a pair of subpoenas in August seeking documents and her testimony. But the judge gave Willis until Jan. 13 to explain why the subpoenas shouldn’t be enforced. “(Willis) claims that the subpoenas are overbroad and seek privileged and/or confidential information,” the judge said in her order. “This may very well be true, but this court needs more details on the basis for these objections from (Willis) before ruling on (committee members’) application for enforcement.” Representatives for Willis did not immediately respond Friday to questions about the ruling. Sen. Greg Dolezal , one of the committee members, mentioned the ruling in a social media post Friday. “We’ll see you soon, Madam D.A.,” he wrote. Dolezal, R-Cumming, has unveiled plans to extend the life of the committee into 2025. He told The Atlanta Journal-Constitution that Ingram’s ruling “follows the plain reading of the law as outlined in our committee.” “From open records laws to lawfully issued subpoenas, D.A. Willis seems to think she is above the law,” Dolezal said. “Once again, the courts ruled otherwise.” Ingram heard arguments from both sides during a hearing in Atlanta on Dec. 3. Willis claimed the subpoenas from the Senate’s Special Committee on Investigations were void because the committee and its members lacked legislative subpoena power, issued the subpoenas while the Senate was adjourned and violated part of the Georgia Constitution. Ingram disagreed. “It is undisputed that the General Assembly has the unenumerated and implied constitutional power to conduct investigations and the statutory authority to issue subpoenas for the purposes of such investigations,” she said. “Here, the Senate, as a chamber, empowered itself to issue subpoenas, which it was authorized to do.” The judge further said Willis failed to identify any authority to support her theory that the subpoenas could not be issued after the Legislature adjourned its regular session on March 28. Ingram also said the Georgia Constitution allows members of one branch of government to investigate members of another branch. The committee members offered to narrow the scope of the subpoenas, the judge noted. She gave them until Jan. 31 to respond to any objections Willis raises about enforcement of the subpoenas. Senators created the committee in January, just weeks after news surfaced that Willis had been in a romantic relationship with Wade. Members sought years worth of communications between Willis and Wade as well as information about his hiring and pay, the DA office’s federal grant funding and interactions with the White House, Justice Department and members of Congress regarding the elections case. They also sought to compel Willis’ attendance at a September hearing, which she declined to attend as she fought her summons in court. ©2024 The Atlanta Journal-Constitution. Visit at ajc.com . Distributed by Tribune Content Agency, LLC.
FOXBOROUGH - Keion White pushed some buttons and caused a stir by comments made in a story I wrote Friday at MassLive. Following Saturday’s blowout loss to the LA Chargers , I approached White, given Patriots coach Jerod Mayo had said prior to the game that the defensive end didn’t mean what he said in the story. White told me, and other reporters later, that he wasn’t taken out of context. His words about his play, the coaching staff and his future weren’t misrepresented. “You wrote exactly what I said,” White said. “I stand by everything I said. If people choose to read the whole article, or just read the headline, I really don’t care how anybody took it.” White acknowledged he and Mayo spoke on Friday, and hashed out the comments that were made. As Mayo also said during his pre-game hit on 98.5 the Sports Hub, White indicated they were fine, and on the same page about what’s going on. White said he wasn’t asking out or to be traded. That wasn’t his aim, he was just telling it like it is. “As long as we’re good on the inside, and me and Mayo have an understanding, I still rock by him, I’m still with him,” White said. “And me and him know what it is, and what it ain’t. People on the outside can take it any way they want to take it. It don’t matter to me.” White said in the initial story he was concerned about his play, specifically his run defense, and was trying to work out those issues with the coaching staff. Notably, he wasn’t confident those issues would be resolved before season’s end, and talked about seeing “where the cards may lie for my future.” “I stand by that. If you’re not producing in the NFL, you should get out,” White said. “If you’re not useful, not get out, but things should be changed. That’s anybody. “It’s a production based business. Whatever you gotta do in everything, me included, that’s what you gotta do. I don’t hold no ill-will towards anybody. And I know it’s a ‘what have you done for me lately’ league, and I accept that. It is what it is. I acknowledge I’m not doing good at run defense. We’re not getting pressure on the quarterback right now. That’s production.” Justin Herbert had plenty of time to pick about the Patriots defense en route to throwing three touchdown passes. He wasn’t sacked. He was barely touched. Meanwhile, the Chargers rushed for 147 yards. And speaking of change, that’s at the heart of White’s remarks. With the team now 3-13 after getting blown out 40-7, White believes something has to give. “I think, still, something gotta change,” he said. We’re losing, so obviously, we gotta change something. If you keep doing the same thing, you keep losing. “If you do the same thing over and over again without different results, or changing anything, then you’re going to get the same results.” White’s earlier remarks seemed to suggest there were internal problems with the coaching staff. The above remarks will have the same result. Asked specifically how he was with the defensive coaching staff, White once again left that door open to interpretation. “Like I said, if we keep doing the same thing ... something’s gotta change,” he said. Again, he’s not concerned if that remark stirs the pot even more. “There’s a lot of social media general mangers on the internet,” White said. “As long as I’m on the same page with my teammates, first and foremost, and every single one of my teammates doesn’t have a single problem with me, or hasn’t had a single problem with me all year. And we’re all on the same page, and we all stick by each other. That’s first and foremost what I care about. “So as long as my comments haven’t divided us, I don’t care how anybody takes it. That’s anybody that’s not in this locker room, me, coaches, anybody. You’ll can take it how you want to take it. Me and the team, they all rock with me.” More Patriots Content